CEAT Specialty (a division of CEAT Tires) has entered into an agreement with CNH Industrial to supply FARMAX agricultural radial tires for their Case IH and New Holland tractors being produced in Brazil and Argentina. The agreement was locked after several rounds of assessment and audits by the OEM of the Mumbai-based radial plant of […]
Some insight was provided recently on why CEAT farm tires are being so well received by farmers and ranchers in North America. CEAT Ltd’s Halol plant has been awarded the ‘Lighthouse Certification’ by the World Economic Forum. The certification is given to manufacturers that use fourth-industrial revolution technologies to transform factories, value chains, and business […]
CEAT Specialty Tires has become a corporate member of the National Cattlemen’s Beef Association (NCBA) and looks forward to meeting many great folks who participate in the US beef industry. The company, which produces and sells a wide range of Ag radial and bias tires, is making great inroads in North America since entering this […]
Monty Hawthorne, who has been involved in the US commercial tire industry for close to 20 years, has joined CEAT Specialty Tires as director of agricultural sales, North America. Hawthorne’s previous position was South Central territory manager for IMI, which provides tire, wheel, and fuel preserving solutions for commercial tires. Prior to joining IMI, Hawthorne […]
In an effort to support rodeo, which is a significant part of American culture, CEAT Specialty has partnered with WCRA (World Champions Rodeo Alliance) for a period of three years. The tire company, which entered the North American market five years ago, is the official Ag tire sponsor of the WCRA (wcrarodeo.com), a professional sport […]
Amit Tolani has been named Chief Executive of CEAT Specialty. CEAT Specialty has a US office which has been servicing the Ag and OTR tire requirements of North American customers since 2017. Tolani has been with CEAT since 2004 and has served in various roles across sales, marketing and supply chain functions. Prior to this, […]
