CEAT Asks the Fans – Who’s Your Favorite Rodeo Competitor?

They are some of the most loyal fans anywhere. That’s rodeo!

CEAT Specialty Tires has launched a Fan Vote Contest on Facebook focusing on athletes competing in the WCRA (World Champions Rodeo Alliance). The tire company, which entered the North American market five years ago, is the official Ag tire sponsor of the WCRA (wcrarodeo.com), a professional sport and entertainment entity that produces major rodeo events across America. The sponsorship is for three years.

The contest runs through Nov. 30, 2021. The competitor with the most fan votes will receive $1,000 from CEAT and 2nd place competitor gets $500. In addition, monthly random drawings are being held for the voters with a $100 winner each month.

CEAT is also sponsoring:

  • WRWC (Women’s Rodeo World Championship), a first-of-its-kind event open to any female athlete in the world competing in breakaway roping, barrel racing and team roping. This year’s competition, organized by the WCRA and PBR (Professional Bull Riders), will be held Nov. 1-6 in Las Vegas in conjunction with the PBR World Finals.
  • The National High School Rodeo Association, the world’s largest youth western equine association founded in 1949.
  • The INFR, an organization devoted to enhancing and keeping Indian professional rodeo alive.

“Rodeo is such a natural fit for CEAT,” said Amit Tolani, Chief Executive- CEAT Specialty. “A large percentage of rodeo fans are farmers and ranchers. We were also drawn to the competitors themselves- young men and women who compete in rodeo at all levels.”


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