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“Walking the Talk” with CEAT Ag Tires

Mon, 24 Mar 2025 | PRODUCTS

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Chris Fox, managing partner of Best-One of Indy, is “walking the talk” with CEAT Specialty tires. He and his team are selling loads of CEAT Ag tires to Indiana farmers, and he has installed a set of CEAT FARMAX tires on his own Deere.

"With CEAT tires, farmers are getting new technology, but are not necessarily having to pay the price for it," Fox says. "With input costs way up, farmers are looking to cut costs. CEAT gives us a very cost-effective tire in our lineup."

“With CEAT you get lower rolling resistance, less soil compaction, good roadability and all the other key aspects you look for in a farm tire,” he notes. “I like the fact that I can talk to our farmer customers about having CEAT tires on my own tractor.”

Founded in 1986, Best-One of Indy is a family-owned tire and auto repair company with 15 locations throughout Central Indiana.

CEAT Specialty is at the forefront of innovation in farm tire technology. The company’s investments in research and development have led to significant improvements in durability, traction, and fuel efficiency.

Advanced materials and design techniques allow for better performance in diverse agricultural conditions, enhancing productivity for farmers. Features like increased tread depth and specialized rubber compounds help reduce soil compaction and improve grip on uneven terrain. These advancements not only support agricultural efficiency but also contribute to sustainability by optimizing equipment performance.

Features and benefits of FARMAX tires include:

  • R1-W tread depth for extended tire lifespan.
  • Wider treads and larger inner volume to decrease soil compaction.
  • Rounded shoulders for minimal disruption to soil and crops.
  • Higher angle lug and lug overlap at the center for superior roadability.
  • Lower angle at the shoulder for enhanced traction.